Jack Dorsey's Bluesky Social has opened its doors to the public after a year in the invite-only phase, and it's safe to say it's piqued consumer curiosity. Ever since Elon Musk took over X (formerly Twitter), decentralized platforms have grown in popularity, though it's in an invite-only beta phase courtesy of those frustrated by the many changes to X, Bluesky Social has been a delight. It grew in popularity as it crossed 2 million users in November 2023. Now that it's open to the public with no invitation required, users flock to Bluesky Social.
Increase in bluesky social users
According to publicly available data, BlueSky Social gained 800,000 users (or “NewKeys”) on its first day. The microblogging platform crossed the 4 million user mark for the first time and currently has 4.2 million users. Although it faced disruptions on the first day it opened to the public. Bluesky CEO Jay Graber admitted the platform had experienced “intermittent feed outages,” but the issues appear to have been resolved.
What is Bluesky Social?
BlueSky Social is a decentralized social media app developed by Twitter co-founder Jack Dorsey. Jay Graber serves as CEO. The platform is built using an open-source framework using the proprietary AT protocol, a transparent network that allows users to see how it's built and what's in development.
The app's “decentralized” platform means all data is stored on independent servers instead of company-owned servers. Plus, according to Graber, users can create their own servers and switch to them without losing any data.
How is it different from X?
The main difference between BlueSky Social and X is when it comes to moderation. The social media platform has composable moderation procedures with the help of third-party providers. Although it uses an automated filtering system, the platform also enables community labeling, allowing users to label themselves manually. Due to this, the fear of false information being spread on the stage is being expressed in many circles.
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