AWS unveils new service for cloud-based rendering projects | Tech Crunch

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In an announcement for the National Association of Broadcasters conference in Las Vegas beginning later this month, Amazon today announced Deadline Cloud, which enables customers to set up, expand and scale up pipelines in the AWS cloud. Infrastructure.

Using Deadline Cloud, customers in media and entertainment as well as architecture and engineering can use AWS Compute to render content for TV shows, movies, ads, video games and digital blueprints, said Antony Pasmard, AWS GM of creative tools.

“We are at a tipping point in the industry where the demand and production of content created using AI to deliver quality VFX is outstripping customers' (compute) capacity,” Pasmard added in a blog post. “AWS Deadline Cloud meets any customer's rendering needs by providing a scalable render form without managing the underlying infrastructure.”

The Startup Wizard in Deadline Cloud walks customers through the process of setting up a render form, providing the size and duration of their projects, as well as determining the instance type and configuring permissions. Deadline Cloud then provides Amazon Elastic Compute Cloud instances and manages the network and compute infrastructure. And — for customers with on-premises compute — Deadline Cloud connects to this compute and uses it to run rendering jobs.

The Deadline Cloud dashboard provides a view to analyze logs, preview render jobs in progress, and review and control costs. With Deadline Cloud, customers can link their own third-party software licenses to the service or use usage-based licenses for rendering with existing rendering tools (eg Autodesk Maya, Foundry Nuke, and SideFX Houdini, etc.) and engines.

“(With Deadline Cloud,) creative teams can adapt to the speed of content pipelines and respond quickly to opportunities to accept more projects, while meeting tight deadlines and delivering high-quality content,” Pasmard continued.

Deadline Cloud is generally available today in US East (Ohio), US East (N. Virginia), US West (Oregon), Asia Pacific (Singapore), Asia Pacific (Sydney), Asia Pacific (Tokyo), Europe (Frankfurt). , and Europe (Ireland) AWS server regions.

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